GenAI-inspired branding for Virgin Media / O2’s large language model artificial intelligence partnership with Accenture, reimagining the future of customer service interactions.
The brand puts GenAI imagery front and centre as a celebration of the value of the technology. Initially envisaged as one-off conference with take-away merchandise, the brand was quickly adopted as a permanent feature of VMO2's AI customer service deployment, including large scale installation in their office locations.
“The brand has been well received by all internally and externally, couldn’t have gone much better, it’s gone down a storm!” VMO2 team – Accenture Song
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The brand puts GenAI imagery front and centre as a celebration of the value of the technology. Initially envisaged as one-off conference with take-away merchandise, the brand was quickly adopted as a permanent feature of VMO2's AI customer service deployment, including large scale installation in their office locations.
“The brand has been well received by all internally and externally, couldn’t have gone much better, it’s gone down a storm!” VMO2 team – Accenture Song
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Brand Design
GenAI
Brandbook
